The 7th Ho Chi Minh City Ao Dai Festival is the opening event for the series of events in the campaign "Hello Ho Chi Minh City - Hello Ho Chi Minh City" deployed by the tourism industry in Ho Chi Minh City to stimulate tourism demand. after a long delay due to the effects of the COVID-19 epidemic.
Instead of being held in March each year, this year's Ao Dai Festival took place in October due to the impact of the COVID-19 epidemic. This is an activity to honor the traditional ao dai, as a meeting place for those who love the ao dai.
Through many stages of development, ao dai has continued to evolve continuously but always retains its traditional beauty of Vietnamese women.
Preserving and promoting the traditional beauty of ao dai is one of the important tasks in contributing to building an advanced Vietnamese culture imbued with national identity, while gradually spreading the beauty. Ao Dai is becoming the mainstream fashion trend of the majority of Vietnamese people ".
Ao Dai Festival will continue to become an endless inspiration in art and literature and a popular costume of Ho Chi Minh City people and international tourists when coming to Vietnam.