Hoi An Ao Dai Collection

The fashion show in Hoi An Ancient Town took place for the first time on January 2 2021, in the archery area of ​​the Cau Bridge. This is one of the tourist activities of the project "Wake up Hoi An", organized by the city government and the business community, to attract tourists, restore tourism. 

The show is held at 17:30 every Saturday, with many different themes and performances. At the beginning of the program, artists performed traditional ao dai along with bicycles and tricycles around the old town area. This fashion in harmony with the ancient and quiet beauty of the city has created a new vitality for the old town, after the effects of epidemics and natural disasters.